///INSPIRATION

While enjoying a fresh and juicy organic breakfast and the most delicious eco-cookies in the world I watched the Keynote presentation about the just lauched book ‘Goed Boek’ (=Good Book). ‘Goed Boek’ is written by  Hilde Roothart from Trendslator and Irene Ras van TRNDnew and presents TEN chances for a better future.

I was very pleased to be invited by well know Dutch Trendwatcher Hilde Roothart and to be surrounded by people who initiated good projects like Mette from Strawberry Earth and Emile de Roy van Zuydewijn from www.thuiszorgemile.nl. After a research about chances for social innovation amongst consumers, products, citizens and companies one thing became clear: there is hope! ‘Goed Boek’ shows signals for this positive culture shift which is taking place Big Time! Good to know: Hiphonest.com is mentioned in the book. At the blog Project Hoop you can follow the ongoing reasearch.